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RIM Confirms Deadline Extension for $10K Developer Commitment E-mail
Monday, 21 January 2013 11:39
Mobile Marketing Watch >> 
Research in Motion continues to rope in the headlines this week. On Monday, the BlackBerry maker announced that because of the overwhelming number of submissions received, RIM is extending the deadlines associated with its 10k Commitment and Built for BlackBerry Programs. We’ve heard your questions and concerns about the Built for BlackBerry deadline. The fact [...]
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Epom Now Enables Monetizing Non-Mobile Optimized Sites E-mail
Monday, 21 January 2013 06:44
Mobile Marketing Watch >> 
On Monday, Epom – a global ad serving and ad management solutions provider – issued a press release about its new Epom UniMobile service. If you’re not familiar, the service lets users monetize non-mobile optimized sites. In a nutshell, Epom UniMobile technology enables the ability to run mobile ad campaigns on display sites and profit [...]
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RIM Planning Bold Post-BB10 Move? E-mail
Monday, 21 January 2013 04:34
Mobile Marketing Watch >> 
In recent months, MMW has reported the many ways in which Research in Motion is embarking on a serious comeback. But with the new BlackBerry 10 product line scheduled to be unveiled in just a matter of days on January 30, speculation is mounting that RIM may simply use the momentum of a hot new [...]
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Video: Opera Cool as ‘Ice’ with iOS, Android Mobile Web Browser E-mail
Monday, 21 January 2013 03:22
Mobile Marketing Watch >> 
Opera is busy working on its newest project, a WebKit-based mobile browser affectionately dubbed Opera Ice. As of this writing, it’s too early to determine if “Ice” is just an internal nickname or the new browser’s official moniker. CNET is reporting that the browser is reportedly designed for the screens of today’s leading iOS and [...]
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MMW’s 10,000th Follower on Twitter Will Win a $100 iTunes Gift Card! E-mail
Friday, 18 January 2013 05:25
Mobile Marketing Watch >> 
During the last seven years, Mobile Marketing Watch has been fortunate to connect with some of the smartest and most devoted readers of any news site or blog on the Internet. As we rapidly approach 10,000 followers on Twitter (the grand total presently sits at 9,841), MMW wants to thank our readers by extending an [...]
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Rumor: Apple’s Chinese R&D Center Coming Sooner Than Expected E-mail
Friday, 18 January 2013 05:02
Mobile Marketing Watch >> 
Earlier this week, MMW reported that Apple is contemplating the launch of an R&D center in China. Based on what we’re hearing today, “contemplating” has turned into “confirmation.” On Monday, sources in China claimed that Apple CEO Tim Cook revealed during a meeting with Beijing’s acting mayor Wang Anshun that Apple’s R&D aspirations were coming [...]
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Social Media Draws Big Response to Lance Armstrong Interview with Oprah E-mail
Friday, 18 January 2013 03:43
Mobile Marketing Watch >> 
Some of the biggest names in sports and entertainment turned to their mobile devices and preferred social networks to give the media quotes and reactions to Lance Armstrong’s high profile interview with Oprah on Thursday night. The evening not only brought in juggernaut ratings for Oprah, but massive social media activity pertinent to the legendary [...]
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Gartner Points to Mobile Ad Revenue Spike Today, Not Just Tomorrow E-mail
Friday, 18 January 2013 03:26
Mobile Marketing Watch >> 
At MMW, we see no shortage of reports, projections, surveys, and analysis pointing to tomorrow’s growth in mobile advertising. That is, billions in additional annual revenue will be generated in two years, four years, six years, etc. A new report from Gartner, however, is drawing attention to the present. And the findings are just as [...]
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Google Searches For New Headquarters Across The Pond E-mail
Friday, 18 January 2013 03:12
Mobile Marketing Watch >> 
Internet search giant Google is reportedly planning to establish a new headquarters in the United Kingdom. According to the most recent speculation, Google may spend upwards of $1 billion to develop the facility. Reuters noted Friday that this investment is just the latest significant overseas property deal on the company’s plate. Google has purchased a [...]
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Congressman Wants to Empower Mobile Users with Greater Data Control E-mail
Friday, 18 January 2013 02:33
Mobile Marketing Watch >> 
U.S. Representative Hank Johnson of Georgia wants to give mobile users greater control over the data obtained and stored by mobile apps. Earlier this week, Johnson released a discussion draft of the Application Privacy, Protection, and Security Act. Based on what is known of the proposal, mobile app makers would be mandated to give users [...]
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Making The ‘Case’ for Healthier iPhone Usage E-mail
Friday, 18 January 2013 01:53
Mobile Marketing Watch >> 
Earlier this week, mHealthWatch reported that there’s an excellent chance that your mobile phone may have exposed you to the flu virus or another nefarious bug during this winter season of sickness. As it turns out, flu germs and the like can survive on the surfaces of a wide variety of materials. So while we [...]
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Google Chief Blasts Facebook’s Product Line, Downplays ‘Competition’ E-mail
Friday, 18 January 2013 01:22
Mobile Marketing Watch >> 
Facebook just doesn’t know what it’s doing when it comes to designing quality products. Hey, don’t shoot the messenger. Those aren’t my words. That jab comes from the CEO of Google, Larry Page. In what was definitely an uncommonly candid interview with Wired, Page opened up recently about Facebook and the problems he has observed [...]
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The British Invasion of Smartphones is Underway E-mail
Thursday, 17 January 2013 23:30
Mobile Marketing Watch >> 
2013 will be a banner year for smartphones in the U.K., principally because U.K. smartphone connections are on pace to cross the 50% threshold. According to a new report from Portio Research highlighted by eMarketer, the U.K. has emerged as an undeniable world leader in mobile adoption. Smartphones are driving that trend. At the end [...]
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Mobile keeps out-of-home marketing relevant: Eye exec E-mail
Thursday, 17 January 2013 16:00
Mobile Marketer Marketing Sectors Feed >> 
NEW YORK – An Eye executive at Mobile Marketer’s Mobile FirstLook: Strategy 2013 conference said that out-of-home media is transforming into a mobile engagement opportunity and marketers should seek effective ways to connect these experiences.
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Sephora exec: Mobile orders up 167pc year-over-year - Mobile Commerce Daily E-mail
Thursday, 17 January 2013 16:00
Mobile Marketer Marketing Sectors Feed >> 
Mobile Commerce Daily today - Sephora exec: Mobile orders up 167pc year-over-year; Seamless exec: Mobile orders increased from 1pc to 40pc in under 3 years.
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Instagram Sets The Record Straight on User Base E-mail
Thursday, 17 January 2013 09:30
Mobile Marketing Watch >> 
If you’re still under the impression that Instagram is hemorrhaging users in response to recent privacy considerations on the part of many registered users, you may want to reconsider that view. The truth is, Instagram is growing even faster than some feared it was shrinking. On Thursday, Instagram announced that it now has 90 million [...]
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2013: The Year of the Social, Local, Mobile Movement? E-mail
Thursday, 17 January 2013 09:00
Mobile Marketing Watch >> 
The following post is a guest commentary from Michael Szewczyk, the President of Kapture. We may have just finished celebrating ringing in the New Year, but we’re just about to start celebrating new technological advances and problems being solved by technology companies in 2013. These past few years have truly been remarkable as mobile devices [...]
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Sprint Announces Further Expansion of 4G LTE Network E-mail
Thursday, 17 January 2013 06:31
Mobile Marketing Watch >> 
Sprint’s 4G LTE network is growing at a significant pace in this new year. On Thursday, the nation’s third largest mobile operator announced that 28 additional cities have been added to the 4G fold. According to information released to the public today, Sprint says new markets where the 4G LTE network is now available include: [...]
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Mobile Ad Network MobFox Taps Big Data for Analytics Effort E-mail
Thursday, 17 January 2013 06:03
Mobile Marketing Watch >> 
This week, independent mobile advertising network MobFox announced its selection of Treasure Data’s Big Data as-a-Service platform to run their analytics dashboard applications. MobFox, which has grown to become one of the world’s largest ad networks, serves mobile display and video ads to more than 15,000 applications running on iPhone, Android, and Blackberry devices. “Time [...]
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Samsung to Debut iPad mini Rival at MWC Next Month E-mail
Thursday, 17 January 2013 05:41
Mobile Marketing Watch >> 
Samsung is reportedly planning to introduce a competing tablet to steal the thunder of Apple’s hugely popular iPad mini. On Thursday, knowledgeable sources reveal that a smaller Note tablet is forthcoming and may see the light of day as early as February 25th when Mobile World Congress 2013 gets underway in Barcelona. SamMobile “confirms” the [...]
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