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Mozilla’s “Underblocking” Cookie Issues; FTC Commissioner Supports Self-Regulation Among Advertisers E-mail
Tuesday, 21 May 2013 09:17
AdExchanger: News and Views on Data-Driven Digital Advertising >> 
Mozilla, maker of the Firefox web browser, must fix three areas within its third-party-cookie-blocking patch before it can be rolled out to users, according to Stanford graduate student Jonathan Mayer, who developed the patch. The problematic areas involve “underblocking,” i.e., inadvertently allowing unwanted tracking cookies past Firefox’s cookie blocking patch, Mayer explained in a blog [...]
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Mozilla’s 'Underblocking' Cookie Issues; FTC Commissioner Supports Self-Regulation Among Advertisers E-mail
Tuesday, 21 May 2013 09:17
AdExchanger: News and Views on Data-Driven Digital Advertising >> 
Mozilla, maker of the Firefox web browser, must fix three areas within its third-party-cookie-blocking patch before it can be rolled out to users, according to Stanford graduate student Jonathan Mayer, who developed the patch. The problematic areas involve “underblocking,” i.e., inadvertently allowing unwanted tracking cookies past Firefox’s cookie blocking patch, Mayer explained in a blog [...]
Read more...
 
YouTube Announces 2013 Next Vlogger Winners E-mail
Tuesday, 21 May 2013 07:02
ReelSEO Video Marketing >> 
YouTube has announced the winners of the Next Vlogger 2013 contest. 15 lucky winners will now receive $4,000 in production stuff, a Google+ Hangout workshop series with experts in the field, and the chance to collaborate with a whole bunch of other vloggers around the world.
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This Nutshot Compilation Will Make You Feel Better About Whatever Crap You’re Going Through Today E-mail
Tuesday, 21 May 2013 06:07
WebProNews » YouTube >> 
You stare at the clock. It hasn’t moved in minutes. You’re starting to get a headache, and you remember that your dog chewed up your favorite pair of shoes last night. It’s only Tuesday and you’re ready for the week …
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Booyah + Rocket Fuel: How One Agency Makes The Most Of A DSP/Ad Network E-mail
Tuesday, 21 May 2013 05:41
AdExchanger: News and Views on Data-Driven Digital Advertising >> 
Last week AdExchanger looked at the dynamic between ROI DNA, a performance-driven agency, and its preferred display-trading partner, Run DSP. (Read the story.) There are many such relationships in ad tech, where a mid-sized agency relies on a key network or platform partner to drive ROI and provide hand-holding to its planners and buyers. You [...]
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Dove Real Beauty Sketches Most Viewed Online Ad of All Time E-mail
Tuesday, 21 May 2013 04:30
ReelSEO Video Marketing >> 
Dove's Real Beauty Sketches is the most-viewed online ad of all time, according to Unruly. It's also the most shared of 2013 and the third most-shared of all time. Dove tapped into an emotional subject and really delivered the goods, and it's one of video's shining moments.
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Zach Sobiech Dies: YouTube Star Succumbs to Cancer E-mail
Tuesday, 21 May 2013 03:52
WebProNews » YouTube >> 
Zach Sobiech, a Minnesota teen who inspired millions through his battle with a rare bone cancer, has died at the age of 18. Sobiech battled the terminal cancer, osteosarcoma, from the age of 14. Last year, a song he penned …
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YouTube Announces Creator Academy to Help Guide Your Channel E-mail
Tuesday, 21 May 2013 02:53
ReelSEO Video Marketing >> 
YouTube Creator Academy starts up on June 3-June 16 with a course called "Maximize Your Channel." The free online course is open for registration all the way through to June 16. The course is designed to maximize the features of YouTube's One Channel design.
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Using Personalized Video to Deliver Your Mobile Marketing Message E-mail
Tuesday, 21 May 2013 01:44
ReelSEO Video Marketing >> 
How to use short-form video to deliver a personalized message for products and services a consumer has expressed interest in before. With an interactive video strategy, a marketing pitch can turn into a two-way conversation on any device.
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In Ziff Davis Acquisition Of NetShelter, Proof That 'Publisher Networks' Still Have Believers E-mail
Tuesday, 21 May 2013 00:40
AdExchanger: News and Views on Data-Driven Digital Advertising >> 
Ziff Davis's acquisition of tech blog network NetShelter is part of a continuing strategy to expand its vertical content for IT pros and young men. Ziff Davis has been a serial acquirer since former Time Inc. digital chief Vivek Shah took over the company as CEO with investment assistance from PE firm Great Hill Partners nearly three years [...]
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